As an internship scheme, Shift is made up of interns from all different disciplines and we thought the best way to introduce ourselves to you, was to let each intern have access to the blog so they can let you know what they’ve been up to. Since Shift is an internship scheme focussed on getting young creatives the kind of experience that will land them a job in industry, we’ve had a lot of movement over the last few months and we didn’t want to leave out our recently departed interns! So let us introduce you to a former Shift recruit, Carl Storey


– When did you join Shift?

Hi guys! I was part of Shift right from the start: from moving furniture, to making tea and hovering up.. I started on placement at Studio Precept then kind of helped set up Shift. (Now that I think about it really I should get my name put on the door, ‘Carl Storey: Founding Partner’, that’ll sound better.)

– What was your role in Shift?

My role at Shift was intern Creative/Art director working closely with the resident wordsmiths, David Carr and Co Founder Andy Kilburn.

– How did you find Shift as a collaborative programme? Were you working with any particular discipline that you hadn’t worked with before?

The whole studio had a very collaborative feel from the word go. It was great to work with Graphic Designer, Sam Petyt, on projects; we very much had the same vision and he is an incredibly talented young man (I think he’s probably only two years younger then me.. ha!) Working with Raskl was another highlight. We collaborated with them on the ‘We Love What We Do’ project in which we designed and built a huge heart. (See a picture of it below). This was my first taste of seeing an idea come to life. It was so much fun and a massive thanks to James who really brought it to life on film!


– Did you learn any new skills from collaborating/ did you get to teach anyone new skills?

I learned shit loads of new skills! Before Shift I didn’t really have a clue about the Adobe suites, and I’m a wiz kid now. I also learned about all these design rules I hadn’t a clue existed.. grids? What the fuck are grids? Yeah, I learned a hell of a lot.

– Has collaborating with other disciplines changed your attitude to how you work and/or working within the creative industry in general?

It’s certainly opened me up towards other people’s perspectives on work. Whether graphic, 3D, video, copy, photography or blogger point of view, it’s always interesting to hear different approaches on projects and create something truly unique through collaboration.

– You’re working for Different now, can you tell us a little bit about what you’re doing there? 

My role at Different is very similar to what I was doing in Shift. I’m  interning as an Art Director which means I’m working on lots of interesting things and continuing to build my portfolio with a range of clients and different medias, from banner ads, TV ads to Government work and NE1 business development work.

-What’s your plans for the future?

I’ll be starting BBH London in January, which I am incredibly excited about. I will be working in the BBH Barns and it’s an amazing opportunity which Shift and Different have made me fully prepared for. Can’t wait. Bring it on.

Visit Carl’s website here

Follow him:

Twitter: @Carl_5torey

Instagram: @carlstorey


Shift Open For Business launch event

In case you didn’t get a chance to attend, we thought we should share some images from our launch event, Open for Business.

The workshop itself was centred around giving young creatives a brief to create their own pop-up business (very relevant in our current economic climate!) They were then taken through the different stages of the workshop from: getting their brief, naming their business, creating a slogan, designing a logo or mascot for the brand, making their logo or brand mascot come to life and finally pitching their idea to our panel of judges, who included the lovely Gabrielle Omar.

Shift launch event Open For Business North East Creative agency
Shift launch event Open For Business North East Creative agency
Shift launch event Open For Business North East Creative agency
Shift launch event Open For Business North East Creative agency
Shift launch event Open For Business North East Creative agency
Shift launch event Open For Business North East Creative agency
Shift launch event Open For Business North East Creative agency

After the workshop, there were talks from industry experts including Dan Rose from Raskl, Neil Bestford and Rachel Boon from Newcastle College, and of course Gabrielle Omar. Followed by an after party at St Mary’s on the Gateshead Quays, the launch was a massive success! And since we’ve already been inundated with questions on when our next event will be, we decided to get on the ball and throw a little winter event to get everyone into the festive spirit!

We’re selling the early bird tickets for just £5!! Get yours here

It’s been a while since we’ve posted but having been caught up with all the excitement of the launch event and our new projects, there just doesn’t seem to have been a spare moment! We’re still waiting for some photos of our launch event, Open For Business so for now I thought I’d just share this time lapse video as a little teaser..

SHIFT Open For Business launch event Timelapse from Studio Precept on Vimeo.

We’ve also got an exciting new development to share, pretty soon all of our interns are going to be contributing to the blog over the next few weeks, sharing their experience of Shift and the things they’re working on right now.

With a nice little package arriving from Krispy Kreme this morning, Studio Precept and Shift HQ was whipped up into a doughnut frenzy.

Krispy Kreme Gateshead

We were sent a sample of their lush new Kreme de la Kreme range: 
Salted Caramel, a hollow doughnut filled with a salted caramel and topped with dark chocolate
Chocolate Praline Fudge Cake, a doughnut coated in chocolate fudge and hand rolled in caramelised hazelnuts
Pistachio & White Chocolate Nougat, a hollow doughnut filled with pistachio and white chocolate nougat.

The chocolate praline fudge cake went down a treat and within minutes they had all been snapped up… much to the disappointment of our boss, Nick. With things in the studio getting manic in the run up to our launch event, we definitely needed a sugar rush! Thanks very much to the lovely folk at Krispy Kreme!

It’s only a few weeks now until our launch event, Open For Business at The Northern Design Centre on Friday 26th October.

Northern Design Centre RearObviously, we’ve already revealed the lovely Gabrielle Omar as our guest speaker and with the launch fast approaching, we’re busy finalising our plans for the workshop part of the event, which will allow young people to get a great insight into what life would be like working in a creative agency. Students and young creatives will have the opportunity to take an idea from the initial brief right through to the final stages of pitching to a client, with of course plenty of advice from experts along the way.

The Northern Design Centre is a very clean modern space so we want to make the most of the space, and show how creatives can collaborate. We want to show you different ways of thinking and working, and how you can take your creativity forward. So, have you got your ticket yet?



20120907021840-workshop_venue_2Please note, the indiegogo campaign has now finished so tickets are only available through eventbrite.

A little while ago, we had our first guest speaker confirmed.. if you’ve been following us on twitter and facebook (which I’m guessing you have or how would you have found this blog?), then you’ll already know that the lovely, Gabrielle Omar will be speaking at Shift’s launch. When we spotted this article about her in last week’s Daily Express, I thought it’d be good to tell you a little about her and why we wanted her to come all the way up to Newcastle..


Gabrielle, one of the stars of this year’s Apprentice, is an architect and runs her own architecture and interior design practice, Lolli and Square. Being one of the only creatives on The Apprentice, Gabrielle had a different way of approaching projects to other contestants. Ignoring Lord Sugar’s snipe, “Does anyone in the arts world know about business? I don’t think so!” Gabrielle has shown that people working in the creative industry can have as much business acumen as any other candidate. Obviously with that in mind, we thought she’d be perfect guest speaker to help inspire the next generation of young creatives! So you can imagine our excitement when she said she’d like to get involved:

“As soon as I heard about SHIFT, I knew straight away that it was something I wanted to get involved with. It’s a very interesting and inspiring way of actually encouraging young people to be innovative as well as getting them to learn about the world of work first hand, which I find is the best way to learn. I’m both looking forward to meeting those that are a part of this exciting movement, as well as giving a few words of my experience in being part of the creative industry.”

Her own project, Lolli and Square certainly has parallels with Shift in terms of its collaboration between different disciplines. Much like Lolli and Square, our team at Shift features people with a wide variety of skills from graphic designers and illustrators to visual media specialists and copywriters.

Since we’re a team of interns, with the support of our mentors at Studio Precept, we’re keen to find new ways of approaching clients’ briefs and push the boundaries more than other creative agencies. We want to give as much back to our clients as possible and likewise Lolli and Square’s aim is that: ‘every job undertaken has to be delivered to the highest of standards, and each bespoke design solution tailors the clients individual style and specific lifestyle requirements.’

Personally, I can’t wait to hear Gabrielle speak. If you don’t already have a ticket for the event then what are you waiting for? You can get your hands on one here or email: hannah[at] for info!

Hello there! So we’ve got quite a lot of catching up to do but I thought it would be best to ease back into blogging gently after a heavy weekend of ‘team building’ on our Wigwam Adventure weekend with the Studio Precept lads!
wigwam seahouses

If you already follow us on twitter, then you’ll know already that we’ve spent the last few days up in Seahouses. There’s been Wigwams, straw hats, side-partings, coin games, crazy golf, camp fires, bbq’s, burning toy horses, playing on Bamburgh beach and too many cans of Stella cidre..